A'ja Wilson Makes History with Her Own Signature Nike Sneaker

When greatness meets grace, you get A’ja Wilson. The two-time WNBA MVP, Olympic gold medalist, and now Nike signature athlete is redefining what it means to win—on and off the court. On May 6, 2025, Wilson is set to release her highly anticipated signature shoe, the Nike A’One, at a retail price of $110, making her one of the few WNBA athletes to ever receive that honor.

But this isn’t just about sneakers—it’s about legacy.

A proud member of Alpha Kappa Alpha Sorority, Inc., Wilson continues to embody the values of service, sisterhood, and excellence that have been the hallmark of her journey. From her decorated college career at South Carolina to championship runs with the Las Vegas Aces, she’s never shied away from using her platform to uplift others.

Her new Nike commercial is more than just a product promo—it’s a poetic tribute to power, presence, and purpose. Set against striking visuals and a soul-stirring voiceover, the ad reminds young women everywhere—especially Black women and girls—that "you don’t have to shrink to fit in. You were made to stand out." The commercial also features her parents and college coach Dawn Staley.

The A’One “Pink A’ura” colorway, vibrant with personal symbolism, is a nod to her grandmother’s pearls, her family’s heritage, and the energy she brings to every game. And just like Wilson herself, the shoe is built to move, breathe, and dominate—featuring Nike’s latest performance tech and a bold, feminine aesthetic.

Alongside the shoe, Wilson is launching a full apparel collection and the A’One Calm Slide, creating an entire ecosystem that fuses performance with personality.

As a woman who represents Black excellence, AKA pride, and generational influence, A’ja Wilson is not just releasing a shoe—she’s solidifying her legacy.

And we’re here for every moment of it.